We had fruitful discussions, many new learning’s and sharing experience from Europe to Africa, during the 4 days of the Online Workshop Communication in Social Entrepreneurship that held via ZOOM platform in the framework of the Yes We Care 2 project from 21-24 September 2021. We are grateful that we had a chance to learn from the experts and had active participants from 2 continents.
During this workshop +18 participants from Europe and Africa gained valuable information, skilled up in the filed of impact communication, responsible storytelling and creating conscious content plan based on SMART goals. They also learned about the importance of content creation in communication, how to define goals in communication and how to create the target persona ID.
The trainers explained in details how to create the human centered content, how to find the best stories for your brand and what is responsible storytelling. Many new learning’s were gained also on how to better understand your impact, measure your impact and articulate your impact on the third day of the workshop.
The last day of this workshop was dedicated for the session of brand and visual identity, as well for creating content strategy and plan, and how to chose the formats and channels.
I personally feel, a lot to work on these exercises. Storytelling is an art, we need to admire it, said Anil.
It was such an empowering event full of connection, sharing, learning. Thank you everyone who joined us and made this event happen.
Now I can create a content strategy and my calendar and also teach impact discernment to my entire team, such everyone understands the vision from start to finish, shared another participant of the workshop.
‘Youth Empowerment Through Social Entrepreneurship “We Care” (YES, WE CARE 2)’ project is based on a partnership between Macedonia: Association for Education Mladiinfo International , Austria: ICT4D, Romania: Risky Businesses-With Us, Zimbabwe: Young Africa Zimbabwe, Namibia: Young Africa Namibia, Mozambique: Young Africa Mozambique.
This project is Co-funded by the Erasmus+ Programme of the European Union.